Nonprofit Membership Growth
NONPROFIT MEMBERSHIP ORGANIZATION
- Organic traffic growth of 760%+ in 1 year
- Ranking above .org and .gov domains for industry terms
- More than $1MM+ in incremental revenues from events
- 25% growth in recurring memberships
Our client is a non-profit membership organization that provides membership, 100+ events, advocacy, and an annual conference.
While they had been wildly successful, their membership numbers did not show it: their membership had been flat for years.
So, the client engaged with Audienti to increase program awareness in their target market, to grow memberships, and to increase overall awareness of their brand to help as the organization engaged with legislators on behalf of their constituents.
Many things had to change for this client.
To make this effort as simple as possible, we rebuilt their websites from scratch, installed a CRM system, and created a centralized "store of truth." In addition, we integrated all email marketing, event registration and onsite management, and even donations into a single system.
Of course, we also implemented Google Analytics and Google Tag Manager, as well as Data Studio, to provide strategic decision makers (and funders) information to justify continued investments.
We grew organic traffic 760%+ in 1 year.
And, even more important to this organization, they were ranking above Wikipedia for common "definition" terms in their industry.
And, lastly, they experienced a spike in membership growth which increased their attendance at their conference--generating more than $1MM+ in incremental revenue.
Lead generation programs are the heart of what we do at Audienti. What would you like to do next?
Learn about Our Lead Generation Service
Powered by innovative, unique technologies and backed by a decade of experience, we drive visibility and leads so you can focus on your core mission and providing the best customer experience.
Learn more about the team?
Interested who is behind the Audienti team, where we have come from, and our experiences? Read more about the founder of Audienti, his background and experience, and what drives our own mission.