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Does Your Content Strategy Drive Sales?
Content curation is part of a complete marketing campaign because it allows companies to cite outside references, minimizing the appearance of self-promotion, builds an organic network of social sharers and commenters not otherwise part of the company's primary audience, and drives new leads by tapping in to external marketing channels.
We show you how to:
- Listen to relevant conversations to find content that resonates with your audience
- Identify the best content being produced by people who influence your audience the most
- Maintain and track all communication with curators in one clearinghouse