{"id":6285,"date":"2023-12-01T15:25:41","date_gmt":"2023-12-01T15:25:41","guid":{"rendered":"https:\/\/audienti.com\/?page_id=6285"},"modified":"2024-03-23T05:23:56","modified_gmt":"2024-03-23T05:23:56","slug":"ai-define-the-situation-statement","status":"publish","type":"page","link":"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-situation-statement\/","title":{"rendered":"AI: Define the Situation Statement"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"6285\" class=\"elementor elementor-6285\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3238d5b0 e-flex e-con-boxed e-con e-parent\" data-id=\"3238d5b0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90c618 elementor-widget elementor-widget-breadcrumbs\" data-id=\"90c618\" data-element_type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<nav aria-label=\"breadcrumbs\" class=\"rank-math-breadcrumb\"><p><span class=\"last\">Home<\/span><\/p><\/nav>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56dffaa8 elementor-widget elementor-widget-heading\" data-id=\"56dffaa8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">AI: Define the Situation Statement<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-396743dc elementor-widget elementor-widget-heading\" data-id=\"396743dc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">A Situation Statement clearly outlines the current duties, expectations, and outcomes related to a particular role or responsibility.\n\nEver felt overwhelmed by a new role or task? The anxiety of not knowing what's expected can be paralyzing, and the fear of underperforming is real. Without clarity, we're like sailors without a compass. When we\u2019re defining a customer avatar, we\u2019re in the same boat.<\/h6>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b40cf94 e-flex e-con-boxed e-con e-parent\" data-id=\"6b40cf94\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dc512d7 e-con-full e-flex e-con e-child\" data-id=\"dc512d7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-37d1b30 e-flex e-con-boxed e-con e-child\" data-id=\"37d1b30\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6880c10 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"6880c10\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/course-outline\/\">\n\t\t\t<i aria-hidden=\"true\" class=\"fad fa-chevron-circle-left\"><\/i>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff45e34 elementor-widget elementor-widget-heading\" data-id=\"ff45e34\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Table of Contents<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb23946 elementor-nav-menu--dropdown-tablet elementor-nav-menu__text-align-aside elementor-widget elementor-widget-nav-menu\" data-id=\"eb23946\" data-element_type=\"widget\" data-settings=\"{&quot;layout&quot;:&quot;vertical&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-fas-caret-down\\&quot; viewBox=\\&quot;0 0 320 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M31.3 192h257.3c17.8 0 26.7 21.5 14.1 34.1L174.1 354.8c-7.8 7.8-20.5 7.8-28.3 0L17.2 226.1C4.6 213.5 13.5 192 31.3 192z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/audienti.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-nav-menu.min.css\">\t\t\t<nav class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-vertical e--pointer-background e--animation-fade\">\n\t\t\t\t<ul id=\"menu-1-eb23946\" class=\"elementor-nav-menu sm-vertical\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4525\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/\" class=\"elementor-item\">Start Here<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4711\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/whats-an-offer\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb What\u2019s an Offer?<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4789\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/jobs-to-be-done-constraints-and-situations\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb JTBD Overview &#8211; Situation, Constraints, Deliverables<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-5847\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/action-jtbd-constraints-and-situations\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb JTBD \u2013 Defining Situations and Constraints<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6296\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-situation-statement\/\" class=\"elementor-item\">\ud83e\udd16 Define the Situation Statement<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6309\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-constraints-statement\/\" class=\"elementor-item\">\ud83e\udd16 Define the Constraints Statement<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4798\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/job-definition\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Job Definition<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-5904\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/writing-a-job-definition\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Writing a Job Definition<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6328\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-job-steps\/\" class=\"elementor-item\">\ud83e\udd16 Define the Job Steps<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4850\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/problems-of-the-job\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb The Problems of the Job<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6345\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-job-problems\/\" class=\"elementor-item\">\ud83e\udd16 Define the Job Problems<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-5986\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/turning-problems-into-solutions-for-success\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Using Problems to Define Solutions<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4524\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/the-idealized-solution\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb The Idealized Solution<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7621\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/job-solutions\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Creating Perfect Job Solutions<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7638\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/defining-customer-value\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Defining Customer Value<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7019\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-defining-an-ideal-solution\/\" class=\"elementor-item\">\ud83e\udd16 Defining an Ideal Solution<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7040\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-scoring-ideal-solutions\/\" class=\"elementor-item\">\ud83e\udd16 Scoring Ideal Solutions<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4526\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/product-deliverables-and-bundling\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Product Deliverables and Bundling<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7744\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/solution-products\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Solution Products<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7767\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/solution-categories\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Solution Categories<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7778\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/the-bundle-mastering-offer-creation\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb The Bundle: Mastering Offer Creation<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7064\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-defining-deliverables\/\" class=\"elementor-item\">\ud83e\udd16 Defining Deliverables<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7081\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-product-bundles-from-deliverables\/\" class=\"elementor-item\">\ud83e\udd16 Define Product Bundles from Deliverables<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4527\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/pricing\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Establishing Pricing<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4528\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/scarcity-urgency-bonus-and-guarantee\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Scarcity, Urgency, Bonus and Guarantee<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7101\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/defining-the-offer-hierarchy\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Defining the Offer Hierarchy<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4530\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/the-big-idea\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb The Big Idea<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4531\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/transformation\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Crafting the Transformation Document<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7118\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-our-transformation-document\/\" class=\"elementor-item\">\ud83e\udd16  Define our Transformation Document<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4532\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/key-messages-key-stages\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Key Messages, Key Stages<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7135\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-customer-key-stages-key-messages\/\" class=\"elementor-item\">\ud83e\udd16 Define Customer Key Stages, Key Messages<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7154\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-problem-key-stages-key-messages\/\" class=\"elementor-item\">\ud83e\udd16 Problem Key Stages, Key Messages<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4533\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/landing-page\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Landing Page<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7173\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-write-the-landing-page\/\" class=\"elementor-item\">\ud83e\udd16 Write the Landing Page<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4534\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/execution-tips\/\" class=\"elementor-item\">\ud83e\uddd1\u200d\ud83c\udfeb Execution Tips<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-eb23946\" class=\"elementor-nav-menu sm-vertical\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4525\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/\" class=\"elementor-item\" tabindex=\"-1\">Start Here<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4711\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/whats-an-offer\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb What\u2019s an Offer?<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4789\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/jobs-to-be-done-constraints-and-situations\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb JTBD Overview &#8211; Situation, Constraints, Deliverables<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-5847\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/action-jtbd-constraints-and-situations\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb JTBD \u2013 Defining Situations and Constraints<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6296\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-situation-statement\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Define the Situation Statement<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6309\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-constraints-statement\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Define the Constraints Statement<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4798\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/job-definition\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Job Definition<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-5904\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/writing-a-job-definition\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Writing a Job Definition<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6328\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-job-steps\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Define the Job Steps<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4850\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/problems-of-the-job\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb The Problems of the Job<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6345\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-job-problems\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Define the Job Problems<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-5986\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/turning-problems-into-solutions-for-success\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Using Problems to Define Solutions<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4524\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/the-idealized-solution\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb The Idealized Solution<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7621\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/job-solutions\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Creating Perfect Job Solutions<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7638\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/defining-customer-value\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Defining Customer Value<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7019\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-defining-an-ideal-solution\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Defining an Ideal Solution<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7040\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-scoring-ideal-solutions\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Scoring Ideal Solutions<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4526\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/product-deliverables-and-bundling\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Product Deliverables and Bundling<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7744\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/solution-products\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Solution Products<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7767\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/solution-categories\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Solution Categories<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7778\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/fit\/the-bundle-mastering-offer-creation\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb The Bundle: Mastering Offer Creation<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7064\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-defining-deliverables\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Defining Deliverables<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7081\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-product-bundles-from-deliverables\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Define Product Bundles from Deliverables<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4527\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/pricing\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Establishing Pricing<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4528\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/scarcity-urgency-bonus-and-guarantee\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Scarcity, Urgency, Bonus and Guarantee<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7101\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/defining-the-offer-hierarchy\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Defining the Offer Hierarchy<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4530\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/the-big-idea\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb The Big Idea<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4531\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/transformation\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Crafting the Transformation Document<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7118\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-our-transformation-document\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16  Define our Transformation Document<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4532\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/key-messages-key-stages\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Key Messages, Key Stages<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7135\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-customer-key-stages-key-messages\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Define Customer Key Stages, Key Messages<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7154\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-problem-key-stages-key-messages\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Problem Key Stages, Key Messages<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4533\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/landing-page\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Landing Page<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7173\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-write-the-landing-page\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\udd16 Write the Landing Page<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4534\"><a href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/execution-tips\/\" class=\"elementor-item\" tabindex=\"-1\">\ud83e\uddd1\u200d\ud83c\udfeb Execution Tips<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e37dc0e elementor-widget elementor-widget-global elementor-global-8752 elementor-widget-template\" data-id=\"e37dc0e\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"8630\" class=\"elementor elementor-8630\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c679bf8 e-flex e-con-boxed e-con e-child\" data-id=\"c679bf8\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b937649 elementor-widget elementor-widget-heading\" data-id=\"3b937649\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><b>Tired of DIY?<\/b><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a0cfa4d elementor-widget elementor-widget-text-editor\" data-id=\"1a0cfa4d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p style=\"text-align: center;\">William has taken multiple businesses from $0 to multi-million dollar run rates. He&#8217;s also exited 4 businesses successfully.<\/p><p style=\"text-align: center;\">Use this button below to learn more about Audienti&#8217;s go-to-market growth coaching services.<\/p><p style=\"text-align: center;\">It&#8217;s free, no pressure at all!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2eb53c80 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2eb53c80\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/audienti.com\/consulting\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">See the offer<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12a72fc3 e-con-full e-flex e-con e-child\" data-id=\"12a72fc3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eba95ce elementor-widget elementor-widget-video\" data-id=\"eba95ce\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/audienti-courses-support.s3.wasabisys.com\/demand-side-growth\/offer\/Offer-Situation-Statement.mp4\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-479b95b2 e-flex e-con-boxed e-con e-child\" data-id=\"479b95b2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-568e8a10 elementor-widget elementor-widget-button\" data-id=\"568e8a10\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/action-jtbd-constraints-and-situations\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fad fa-arrow-square-left\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Previous<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-211dd45d elementor-widget elementor-widget-button\" data-id=\"211dd45d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/audienti.com\/resources\/demand-side-growth\/offer\/ai-define-the-constraints-statement\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fad fa-arrow-square-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Next<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe8c35a elementor-widget elementor-widget-global elementor-global-8857 elementor-widget-template\" data-id=\"fe8c35a\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"7959\" class=\"elementor elementor-7959\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c6cad6c hide-logged-in e-flex e-con-boxed e-con e-child\" data-id=\"3c6cad6c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-50c8a051 e-flex e-con-boxed e-con e-child\" data-id=\"50c8a051\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77f4d4a0 elementor-widget elementor-widget-heading\" data-id=\"77f4d4a0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Get an Audienti Growth Membership and gain access to AI coaching, private resources, and more.  <\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4a1439a0 e-flex e-con-boxed e-con e-child\" data-id=\"4a1439a0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-479676d8 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"479676d8\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/audienti.com\/users\/register\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Register for a Growth Membership<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42d1a128 elementor-widget elementor-widget-heading\" data-id=\"42d1a128\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">It's $0 for now.<\/h6>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A Situation Statement clearly outlines the current duties, expectations, and outcomes related to a particular role or responsibility.<\/p>\n<p>Ever felt overwhelmed by a new role or task? The anxiety of not knowing what&#8217;s expected can be paralyzing, and the fear of underperforming is real. Without clarity, we&#8217;re like sailors without a compass. When we\u2019re defining a customer avatar, we\u2019re in the same boat.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":4502,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"_links":{"self":[{"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/pages\/6285"}],"collection":[{"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/comments?post=6285"}],"version-history":[{"count":34,"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/pages\/6285\/revisions"}],"predecessor-version":[{"id":9762,"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/pages\/6285\/revisions\/9762"}],"up":[{"embeddable":true,"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/pages\/4502"}],"wp:attachment":[{"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/media?parent=6285"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/categories?post=6285"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/audienti.com\/wp-json\/wp\/v2\/tags?post=6285"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}