Private testing for founder-led outbound, agencies, and RevOps

Exo is the missing orchestrator for agentic GTM campaigns.

Keep prospect state, lifecycle, next move, drafted requests, and CRM updates in one governed workspace. Claude, Codex, and Gemini work behind the operator. You decide what advances.

Prospect workspace. Lifecycle orchestration. AI behind the operator. Not an autonomous AI SDR.

EXO · Prospect Workspace
agent behind claude codex gemini
Prospects › Anthony Rose
AR
Anthony Rose
CEO, The Pitch and Founder and CEO, SeedLegals
The Pitch High fit Assign owner
Context View profile Re-home Compose request
Lifecycle · Prospect active
Reason for nurture or terminal state
Nurture Not a fit Exhausted
Identified
Request sent
Connected
In conversation
Meeting
Next move

Assign an owner.

Exo keeps the prospect in the right motion, calls the next action, and stages the request before anything goes out.

Skip warmup → re-home if needed → compose request
Engagement timeline
2
Connection request Draft

Draft request is staged on the record, tied to the same context and lifecycle state the operator sees.

Surfaced into motion 1d ago

Signal, rationale, and ownership stay attached to the prospect instead of disappearing into a tab.

Agent behind
Live

AI sits behind the operator: summarizing why the prospect matters, explaining the evidence, and preparing the next request without pretending to be the salesperson.

  • Prospect state and fit stay visible
  • Next move is proposed before send
  • CRM updates and motion history stay governed
orchestrates prospect state → next move → request → crm AI stays behind the operator.
Why Exo exists

The problem is not access to models. It is turning AI work into governed GTM action.

After five years building Audienti, three things kept repeating: buyers reject fake-human automation, AI work disappears without shared state, and more tabs do not create a system.

01

More AI tabs do not solve the workflow.

Operators already have ChatGPT, Claude, Codex, Apollo, Clay, Sales Nav, HubSpot, and a pile of browser tabs. Another model without a system does not change execution.

02

Autonomous outbound breaks trust.

Buyers notice when outreach sounds automated. So do inboxes. The limit is not model quality alone. It is asking software to fake the seller.

03

The bottleneck is shared state and review.

Signal is scattered, memory is lossy, and proposed actions disappear between tabs. GTM work needs a queue, an owner, and an audit trail.

Why not an AI SDR

Outbound still needs a human owner.

Buyers still buy from people. When AI sends before a human reviews context, tone, and risk, the ceiling shows up fast: weaker trust, worse replies, and no accountable owner for the decision.

Exo keeps the models in the prep layer. It gives one operator a control room for research, drafts, replies, and CRM updates so judgment stays human while the machine work still compounds.

What Exo is

exo(skeleton)

An operating shell around frontier models.

Raw models can research, classify, and draft. They do not give you durable account state, governed approval, or a trustworthy writeback record out of the box.

Exo wraps the model with governance, control, durable state, memory, processing, and a full audit trail so the operator stays in command. Swap in the latest model the day it ships without breaking the motion around it.

exo(skeleton)
The shell that makes a raw model safe to run a real motion.
Governance Control Durable state Memory History Processing Audit trail
wraps ↓
The core
Claude · Codex · Gemini
Swap in the latest model the day it ships.
How Exo works

Five surfaces move work from signal to approved action.

Collect signals, keep one governed prospect record, orchestrate the next move, approve outbound, triage replies, and sync the CRM. Exo is the layer that keeps the campaign coherent around the models.

Signal inreviewed action out
Signal in

Signal Inbox

What changed in your accounts. Deduplicated, evidenced, ranked. Ignore, snooze, escalate, or brief.

Shared state

Prospect Workspace

One governed record per person and account. Fit, lifecycle, owner, related people, evidence, and prior work stay on the same object.

Approval

Compose Request

Exo stages the request with context, prior state, and next-move guidance before you send. You approve, edit, or kill.

Replies in

Reply Triage

Replies in. Classification, next move, CRM-ready update out. No more agent work dying in a shared inbox.

Action out

CRM Commit Log

An auditable record of what was written back to HubSpot, when, and why. Trust the state.

Agents handle

Use AI for the prep.

The work agents are actually good at — collection, research, drafting, classification, and keeping the record straight.

  • 01
    Signal collection & bad-fit elimination
  • 02
    Account research & buyer context
  • 03
    Conversation planning & draft preparation
  • 04
    Reply classification & CRM writeback
  • 05
    Memory and audit trail
You handle

Use the operator for judgment.

Exo does not pretend the model is the salesperson. It leaves the call to the human.

  • Market judgment
  • The decision to send
  • Real conversation
  • Relationship trust
  • Edits the model would not catch
  • Saying no
The seam between these two columns is the product. Approval is the unit of work.
The bar

What good looks like in the first 90 days.

These are the bars we are testing Exo against. If we miss them, the product is not real.

100–250 accounts

One operator runs 100–250 target accounts without losing state.

Signals, briefs, drafts, replies, and CRM updates live in one place. Nothing falls into a tab.

Signal → action

Time from signal to review-ready action drops sharply.

You stop assembling context manually. You start spending time on the approve / edit / kill call.

Every reply

Reply handling stops being scattered.

Every reply gets classified, drafted, and queued. HubSpot reflects reality, not a backlog.

Full audit trail

Every customer-facing action has evidence and an approval trail.

You can answer "why did we send this" in one click. Six months later.

Pricing

Free while we're in alpha and beta.

You get the whole control room while we build it with you — no card, no demo gate, no seat math. Pricing comes later, and the operators in the program help us decide what's fair.

$0while in alpha & beta
  • Full control-room access — all five surfaces
  • One operator seat + one reviewer seat
  • HubSpot writeback, LinkedIn + email
  • Frontier models underneath — Claude, Codex, Gemini
  • No card on file. No feature gates.
  • A human walks you through it, surface by surface

We'll talk about pricing long before anything ever changes, and design partners get the most say in what's fair. No surprise bills.

Fit

Who we want in early testing.

We want operators who already feel the pain of scattered signals, draft review, and CRM cleanup.

Yes

  • +Founder-led outbound operators still in the pipeline work
  • +Agencies and consultancies running multi-client outbound
  • +RevOps power users stitching Clay + Apollo + HubSpot + spreadsheets
  • +SDR / outbound leads on small signal-driven teams
  • +Anyone already running Claude or Codex inside their sales day

No

  • VP Sales who has not touched a tool in five years
  • Buyers shopping for an autonomous SDR replacement
  • CRM admins with no outbound pain
  • Enterprise teams who want territories and governance before value
  • Anyone hoping AI sends first and thinks later
Join the beta

Join the free beta waitlist.

Tell us how you run today. We add you to the waitlist and send install instructions when your spot opens — then a real human walks you through the control room. Access opens in waves; design-partner-shaped operators first, then everyone in the next two weeks. You hear back inside a week either way.

Questions

FAQ

Direct answers to the questions people and crawlers both need answered before they evaluate a new GTM system.

What is Exo?

Exo is the missing orchestrator for agentic GTM campaigns. It keeps prospect state, next move, drafted requests, reply triage, and CRM updates in one governed workspace while the human stays in charge of what goes out.

Is Exo an AI SDR?

No. Exo is not an autonomous AI SDR and it does not pretend to be a person. The models handle research, drafting, and classification underneath. The operator reviews, edits, approves, or kills each action.

Who is Exo for?

Exo is for founder-led outbound operators, agencies and consultancies, RevOps power users, and small SDR or outbound teams that already feel the pain of scattered signals, draft review, and CRM cleanup.

What channels does Exo support?

LinkedIn and email at launch. Phone, SMS, WhatsApp, X, and Instagram are not part of the MVP.

Which CRM does Exo support first?

HubSpot. Salesforce parity is not part of the MVP. We will come back to it after HubSpot writeback is reliable.

Which models does Exo use?

Frontier models such as Claude, Codex, and Gemini. Exo is not a model itself. It is the control room that makes those models usable inside a real GTM motion.

How does Exo onboarding work?

You join the waitlist, and when your spot opens we send install instructions and walk you through the product ourselves. Exo runs per operator, so there is no self-serve team rollout in the MVP.

How is Exo different from Audienti?

Audienti keeps running. Exo is the product layer that grew out of what Audienti taught us: keep AI in the prep layer, keep the operator accountable, and give GTM work one governed system of record.

How much does Exo cost?

Exo is free while it is in alpha and beta. There is no card on file and no feature gating during the testing program.

When does testing start?

The first cohort is small and design-partner shaped. If you fit, you hear back within a week of signing up.

Run the whole control room. Free while it is in beta.

One operator, one governed system, frontier models underneath. No card, no demo gate. Join the waitlist and we will send install instructions and walk you through it ourselves.