You can describe a proven customer problem and who has it
Build founder-led pipeline without building a full outbound team.
Audienti does the prep and keeps the machine running week to week. You keep your voice, your conversations, and the close.
Use cases / Founder leading sales
Completed outcome
Founder-led sales runs on a visible weekly system, with conversations and accepted opportunities in the CRM instead of buried in your inbox.
Start with the current situation.
You still carry sales yourself, and the research, prep, and follow-up eat the hours you need for product, customers, and live deals.
You still run discovery and the sales conversations
You need outbound capacity before building a team
You will review results and keep the CRM current
The engagement
What we do.
You connect your accounts. We find buyers, warm them up, and hand each one to your team once they engage. You build your brand, your reputation, and your pipeline, at 15-30% less per accepted opportunity than an SDR delivers.
For a founder-led motion, Audienti gives you real outbound capacity before you commit to building an SDR function.
Results depend on your SDR costs, your opportunity definitions, and your market. Bring your numbers to a pipeline review and we will show you what the math looks like for your team.
Who does the work, and who owns the result.
Audienti carries the prep and the day-to-day running. One named person on your team owns the market decision and the buyer relationships.
Audienti operates
The managed workflow
- Initial ICP and use-case tests
- Prospect and account research
- Signal review, message preparation, and work queues
- Follow-up tracking and weekly reporting
Named client owner
The founder remains the named commercial owner.
You approve the market, the offer, and how outreach sounds when it goes out as you. We prep the work; you own the conversation and decide whether an opportunity is real.
- Sign off on the ICP and use cases
- Review outreach at the pace you choose
- Run discovery and the sales conversations
- Accept or reject opportunities in the CRM
The CRM stays the system of record.
The CRM becomes the shared record: where each buyer came from, what happened in the meeting, and what got accepted. If your process lives in your inbox today, we start by agreeing on the few fields that matter.
01 Audienti work
Targeting, research, preparation, and attributed activity.
02 Sales conversation
The named client owner records the meeting result and next step.
03 CRM acceptance
The client accepts or rejects the opportunity with evidence.
Success means an opportunity your team accepts.
A reply, a connection, or a booked meeting does not count by itself. All six things below must be true.
- 01
The account fits the agreed ICP.
- 02
A relevant buyer participates.
- 03
A real problem, project, or priority is confirmed.
- 04
The buyer is interested in evaluating a possible solution or next step.
- 05
Evidence is recorded in the client's CRM.
- 06
The client explicitly accepts the opportunity.
Economic comparison
Compare the engagement with the next outbound hire.
Take the cost of the hire or agency you are weighing, and compare cost per accepted opportunity. Count your own time as a real cost, not a free one.
Inputs to bring
- Proposed SDR or agency cost
- Founder review and sales time
- Accepted opportunities created
- Time required to start the motion
Evidence and assumptions
What we do not promise.
Whether this replaces a hire depends on your market, your offer, and your close rate. Bring your numbers to a pipeline review and see what the model says before you commit.
Run this against your own numbers.
The standard plan is $7,500 a month for three people from your team, with a 90-day initial term. Bring what you spend on pipeline today; we model ours against your numbers live. A working session, not a canned demo.